The campaign is designed to fund Laura’s race season by way of NFT drops. Proceeds from NFT sales empower Laura to self-fund a season of GT racing. Each NFT creates vested interest amongst its owners and augments the racing experience for both fans and teams in exciting new ways. This creates a new dynamic in Motorsport where crowd funding meets verified fandom, bringing people closer to the action and amplifying community engagement. Having one of these NFTs will enable access to meet-and-greets, signed merch, exclusive content, and much more! The launch collection features a series of unique helmets with different traits such as visor materials, decals, and accessories that visually differentiate the tiers and rarity. As a perfect avatar for social media, the helmets should help drive awareness over the campaign lifecycle and be a desirable collectible for race fans and collectors alike. 1,001 total helmets will be released on Unblocked’s store with different allocations and perks for each rarity tier: Common - 911 total @ $100 each, Rare - 88 total @ $500 each and Legendary - 2 @ $2,500 each. Having one of these NFTs will enable access to meet-and-greets, signed merch, exclusive content, and much more!
